Too abstract, no history, no way to relate with it...
The ING brand and lion logo were quite inspiring and suggested force and history which meant trust. This N logo is utterly a bullshit.
The same thing happened with Piraeus bank. They changed the old logo, a beautiful and minimalist Greek trireme that suggested again boldness and history
into this Ericsson like logo that says nothing about the institution
No comments:
Post a Comment